Joe Morrison

I specialise in enabling mid-size charities (that raise £3m-£30m p.a.) to achieve the next stage of income and impact.

I’ll help you identify your best supporters, messages and fundraising opportunities. To streamline and reduce waste. And to get answers quickly.

Established in 2017, my consultancy Craft & Scale enables non-profits to grow through strategic insight.

Clients include: Hospice UK, Refuge, War Child, Little Village, Teach First, Trussell and the Royal Osteoporosis Society.

I understand the challenges non-profits face today:

Hiring freezes and redundancies.

Doing more with less (and new initiatives must not fail!).

Uncertainty on where new donors will come from. And are their needs different?

I enable mid-size charities to access the tools and know-how of global charities.

My experience at leading market research agencies enables me to maximise client investments without comprising quality. Too many non-profits waste thousands on research that never makes a difference.

I’ve been a senor leader inside charities, so I understand how to be creative with tight budgets, how to build a case for investment, and how to navigate internal politics.

As a former Head of Innovation, I have a track record in turning around failing income streams, leading successful campaigns and securing seven-figure investments.

I am also a qualified performance coach. I encourage the sector to be braver, more ambitious and faster-paced to deliver impact.

 

Areas of Expertise:

• Capital campaigns

• Community fundraising

• Corporate fundraising

• Corporate partnerships

• Digital fundraising

• Events

• Events and community fundraising

• Individual giving

• Legacies

• Major donors

• Partnership fundraising

• PR Marketing and promotions

• Strategy, development and planning

Contact:

Area: Cheltenham